Your Privacy Matters at x4444

This Privacy Policy applies to all personal data collected by x4444 through its website, mobile-optimised platform, and any related communications channels — including live chat, email correspondence, and promotional messages. It applies to all registered players and to visitors who browse the Platform without registering.

x4444 operates primarily as an online betting and casino platform serving the Bangladesh market. All services are delivered in English and all financial transactions are denominated in Bangladeshi Taka (BDT). This policy should be read in conjunction with x4444's Terms and Conditions and Responsible Gaming Policy, both of which are incorporated by reference.

x4444 is committed to handling your personal data lawfully, fairly, and transparently. We process personal information only where we have a valid legal basis to do so, and we take all reasonable steps to ensure that the data we hold is accurate, secure, and used only for its intended purpose.

x4444 collects personal data in several ways: directly from you when you register or interact with the Platform, automatically through your use of the Platform, and from third-party sources used to verify your identity. The specific categories of data we collect include:

x4444 does not intentionally collect sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, health data, or biometric data. Where identity documents submitted for KYC purposes incidentally contain such information, it is not extracted, stored separately, or used for any purpose beyond identity verification.

x4444 uses the personal data it collects for the following purposes:

• Account Registration & Management: To create and maintain your player account, verify your identity, and manage your account preferences and settings.
• Service Delivery: To provide access to all betting markets, casino games, live dealer tables, and other platform features that you use.
• Financial Transactions: To process deposits via bKash, Nagad, Rocket, Upay, and supported bank partners, and to fulfil withdrawal requests to your registered payment method.
• KYC & Age Verification: To verify that you are aged 21 or above and to confirm that the information you have provided is accurate and not fraudulent. This is a mandatory requirement for all players.
• Fraud Prevention & Security: To detect, investigate, and prevent fraudulent activity, money laundering, multi-accounting, bonus abuse, and any other conduct that violates our Terms and Conditions or applicable law.
• Customer Support: To respond to your enquiries, resolve disputes, process complaints, and provide technical assistance.
• Responsible Gaming: To monitor gaming patterns that may indicate problem gambling behaviour, and to enforce any self-exclusion, deposit limit, or account restriction requests you have made.
• Platform Improvement: To analyse aggregated usage data to improve the performance, design, and features of the x4444 platform.
• Marketing Communications: To send you promotional offers, bonus notifications, and platform updates — but only where you have given explicit consent to receive such communications. You may withdraw consent at any time.
• Legal Compliance: To fulfil any obligations imposed on x4444 by applicable law, including anti-money laundering (AML) regulations and any lawful requests from competent authorities.

x4444 processes your personal data only where it has a valid legal basis to do so. The applicable legal bases for our data processing activities are:

• Contractual Necessity: Processing that is required to fulfil x4444's contractual obligations to you as a registered player — including account management, transaction processing, and service delivery.
• Legal Obligation: Processing required to comply with applicable legal and regulatory requirements, including KYC/AML obligations and lawful requests from competent authorities.
• Legitimate Interests: Processing undertaken on the basis of x4444's legitimate business interests — such as fraud prevention, platform security, responsible gaming monitoring, and platform analytics — where those interests are not overridden by your rights and freedoms.
• Consent: Processing based on your freely given, specific, and informed consent — including the sending of direct marketing communications. Consent may be withdrawn at any time without affecting the lawfulness of any processing that took place prior to withdrawal.

x4444 does not sell your personal data to any third party. We share personal information with external parties only in the following circumstances and only to the extent strictly necessary:

• Payment Processors: We share financial data with mobile wallet operators (bKash, Nagad, Rocket, Upay) and banking partners (Dutch-Bangla Bank, City Bank, BRAC Bank, Islami Bank, Sonali Bank) to process your transactions. These providers are contractually bound to handle your data securely and only for payment processing purposes.
• KYC & Identity Verification Providers: We use third-party identity verification services to process your KYC documents. These providers act as data processors on our behalf and are prohibited from using your data for any other purpose.
• Game Software Providers: Game providers such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi may receive certain technical and usage data (such as your player ID and game session data) to facilitate gameplay. These providers operate under strict data processing agreements with x4444.
• Legal & Regulatory Authorities: x4444 may be required to disclose personal data to law enforcement agencies, financial intelligence units, or other competent authorities in response to lawful requests or where disclosure is required to prevent, detect, or prosecute criminal activity.
• Business Transfers: In the event of a merger, acquisition, or sale of all or part of x4444's business, player data may be transferred to the acquiring entity as part of the transaction. You will be notified of any such transfer and any material changes to how your data is processed.

x4444 primarily serves players in Bangladesh, and our core data processing infrastructure is designed with this market in mind. In certain circumstances, your personal data may be transferred to and processed in countries other than Bangladesh — for example, where a game provider or payment processor operates servers outside of Bangladesh.

Where such international transfers occur, x4444 ensures that appropriate safeguards are in place to protect your personal data to a standard equivalent to the protections described in this policy. These safeguards may include:

• Contractual clauses that impose data protection obligations on the recipient of the transferred data.
• Transfers to jurisdictions that provide an adequate level of data protection as determined by applicable standards.
• Technical and organisational security measures appropriate to the sensitivity of the data being transferred.

For further information about international data transfers and the specific safeguards in place, contact our support team at [email protected].

x4444 retains personal data only for as long as is necessary to fulfil the purposes for which it was originally collected, including legal, accounting, anti-money laundering, and fraud-prevention obligations. The following retention periods apply as a general guide:

At the end of the applicable retention period, personal data is securely deleted or anonymised so that it can no longer be associated with you as an individual. Anonymised data may be retained for statistical analysis purposes without limitation.

x4444 uses cookies and similar tracking technologies — including local storage, session tokens, and device fingerprinting — to operate and improve the Platform. The cookies we use fall into the following categories:

• Strictly Necessary Cookies: These cookies are essential for the Platform to function. They manage your login session, maintain security tokens, and ensure that the Platform operates correctly. These cookies cannot be disabled without rendering core platform features inoperable.
• Performance & Analytics Cookies: These cookies collect anonymised data about how players use the Platform — such as which pages are visited most frequently and where errors occur. This information is used to improve platform performance and user experience.
• Functional Cookies: These cookies remember your preferences — such as your preferred language settings, last-accessed games, and notification preferences — to provide a more personalised experience.
• Marketing & Targeting Cookies: These cookies are used to deliver relevant promotional content. They are only activated where you have provided explicit consent to receive marketing communications from x4444. No marketing cookies are shared with third-party advertising networks.

As a player on x4444, you hold the following rights with respect to your personal data. To exercise any of these rights, contact our support team at [email protected]. We will respond to all valid requests within 30 days.

Please note that certain rights may be limited where x4444 is required to retain or process your data to comply with legal obligations — for example, AML record-keeping requirements. Where a right cannot be fulfilled in full, we will explain the reason clearly.

x4444 is strictly an adults-only platform. Our services are available exclusively to individuals who are 21 years of age or older. We do not knowingly collect personal data from individuals under the age of 21.

If we become aware that personal data has been collected from a person under the age of 21, we will take immediate steps to delete that data and close the associated account. All winnings generated by an underage player will be voided in accordance with our Terms and Conditions.

x4444 implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include:

• SSL/TLS Encryption: All data transmitted between your device and the x4444 platform is encrypted using industry-standard SSL/TLS protocols. Look for the padlock icon in your browser address bar when using the platform.
• Access Controls: Access to personal data within x4444 is restricted on a strict need-to-know basis. Staff members with access to player data are trained in data protection practices and are bound by confidentiality obligations.
• Secure Data Storage: Player data is stored on secured servers protected by firewalls, intrusion detection systems, and regular vulnerability assessments.
• Password Hashing: Account passwords are never stored in plain text. All passwords are hashed using modern cryptographic algorithms before storage.
• Two-Factor Authentication: x4444 supports optional two-factor authentication (2FA) for player accounts, adding an extra layer of security beyond your password.
• Regular Security Audits: Our platform and infrastructure undergo regular independent security reviews and penetration testing to identify and remediate vulnerabilities before they can be exploited.
• Incident Response: x4444 maintains a documented data breach response plan. In the event of a confirmed data breach that is likely to result in a risk to your rights and freedoms, we will notify affected players promptly and take immediate steps to contain and remediate the incident.

x4444 reserves the right to update this Privacy Policy at any time to reflect changes in our data processing practices, legal obligations, or platform features. When material changes are made, we will notify registered players via email and display a prominent notice on the Platform. The date at the top of this document reflects when the policy was last revised.

Continued use of the x4444 platform following notification of changes constitutes your acceptance of the revised Privacy Policy. If you do not agree with the updated policy, you must stop using the Platform and may request account closure by contacting our support team.

For any questions, concerns, or requests relating to this Privacy Policy or to the personal data x4444 holds about you, please contact our privacy team using the details below:

This Privacy Policy was last reviewed and updated in January 2026. All previous versions of this policy are superseded by this document.